Originally posted to TelecomNewsroom
Adopting a proactive approach to media and analyst relations at industry events is often the difference between your company’s message being heard and making an impact, or getting drowned out in the din. HostingCon Global 2016 will take place July 24-27 at the Ernest N. Morial Convention Center in New Orleans, attracting several thousand executive level decision-makers in the hosting and cloud provider industry across the world. On Monday, July 25 at 1:30 p.m., Ilissa Miller, Founder and CEO of iMiller Public Relations, will lead a Marketing Speed Roundtable, “How to Leverage Media at Conferences and Events.” For attendees endeavoring to raise their company’s profile at such gatherings, the timing could not be more fortuitous.
During these unique and interactive roundtable sessions, attendees will be divided into small groups and meet with five individual workshop leaders for substantive dialogue and discussion on such topics as branding, thought leadership and content marketing in the telecom and technology sectors. iMPR’s Mrs. Miller brings nearly two decades of experience in sales, marketing and product development to her clients in an effort to help them differentiate their messages and achieve renown within a rapidly evolving industry. For her roundtable, she will lead a discussion of the strategies and tactics a company can apply to engage media representatives and analysts attending conferences to ensure they convey their firm’s core offerings in an effective and compelling manner.
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